Consumer behaviour is the study of individuals, groups, or organisations and all activities associated with the purchase, use and disposal of goods and services.

May 19, 2025 · Consumer behavior is defined as a field of study that focuses on the purchasing decisions of individuals, groups and organizations. 1 Considered a subfield of marketing, …

What is Consumer Behavior? Consumer behavior refers to the study of how customers (individuals and organizations) satisfy their needs and wants by choosing, purchasing, using, …

Consumer behavior refers to the study of how individuals make decisions to spend their available resources, such as time, money, and effort, on consumption-related items.

Aug 28, 2023 · Definition & Overview Consumer behavior is the study of how individuals, groups, and organizations make decisions about the purchase, use, and disposal of goods and …

Oct 30, 2025 · Consumer behavior refers to the study of how individuals make decisions about what products or services to buy, use, and dispose of. It involves understanding the factors …

In marketing, understanding consumer behavior has become very important for businesses. Consumer behavior refers to the study which analyzes how consumers make decisions about …

Consumer behavior is the study of all the activities related to the purchase, use, and disposal of goods and services by people and organizations.

Nov 27, 2025 · Consumer behavior is the study of how people make buying decisions so businesses can design products and strategies that match customer needs. Its purpose is to …

Consumer behavior refers to consumer attitude or preference during buying decisions. It is an essential field of study from a business perspective which helps formulate a successful …