Look just about anywhere, and you’ll find line-inducing brand collabs like Omega X Swatch and bonkers, almost insane brand tie-ins like Crocs X Swarovski. Beyond fashion, though, some automakers have ...

It’s LVMH Watch Week, so here's WIRED's pick of the timepieces that made their debut—plus one notable gatecrasher.

During the golden era of muscle cars, these five logos made already-cool models like the Super Bee, GTO Judge, TOrino Cobra, ...

The famed Canon logo started life as a Buddhist Bodhisattva with a thousand arms. Here's what happened next.