H&M and e.l.f. Cosmetics, a brand from e.l.f. Beauty announced a collaboration on an unexpected new eau de parfum collection ...

E.l.f Cosmetics and H&M are dropping a new fragrance collaboration soon. Click here to get your sneak peek at all three $30 ...

The beauty brand will launch a trio of scents with the fashion retailer, inspired by hero make-up products such as Power Grip primer, on 29 January, marking a first for both businesses ...

Powder Blush Vs Cream Blush: Which Finish Gives The Right Flush Of Colour? Comparing the two types of blush finish, powder and cream would give you a clear idea on which one to choose for the right ...

The duo previously worked together around a Corpse Paint makeup collection that sold out in 45 minutes and racked up millions ...

Cosmetics, a brand from e.l.f. Beauty , and healthy beverage platform Liquid Death are back to rock the world to launch the ...

After their first collaborative release sold out in under an hour, Liquid Death and E.L.F. Cosmetics are gearing up for ...

Get glazed. Hailey Bieber’s line of skincare essentials will be available for Aussies to shop in-store and online.

The mom's video sparked over 6 million views and thousands of comments Jordan Greene is Society and Culture writer-reporter at PEOPLE. She has been working at PEOPLE since 2023. Her work has ...

Roblox launch brings real-world makeup precision with advanced avatar models to a community-led, co-created experience that empowers self-expression. e.l.f. Beauty (NYSE: ELF), the bold disruptor with ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. “A natural fit, Béis and Rare Beauty both share a commitment ...