"Brain rot" refers to mindless, often absurd online content popular with kids and tweens, especially on TikTok and Roblox. A viral subgenre called "Italian brain rot" features surreal AI characters ...

The last time you watched your favorite television show, did you pay attention all the way through? Or did you pick up your phone to scroll Instagram or check for missed notifications? This is "brain ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." If you are parenting in 2025 and your kid owns a device, you might recognize this real-life convo as just ...

With short-form video now dominant on social media, researchers are racing to understand how the highly engaging, algorithm-driven format may be reshaping the brain. From TikTok to Instagram Reels and ...

You grab your phone and in that first swipe, you see someone traveling the world. Why aren’t you on vacation? Swipe again, ...

One of my favorite parts of family gatherings is expanding my vocabulary with the help of my teenage niece. Among the many words I learned this year — in addition to “Skibidi Ohio,” which apparently ...