A few years ago, “data clean rooms” were all the ad tech trades could talk about. The  relatively new technology was one that ...
The Federal Trade Commission published a blog post last week warning companies that using a data clean room isn’t some kind of get-out-of-compliance-free card. And the first paragraph is a doozy. “Don ...
Kasi Rajeev Oduri is a senior AI and data science leader in ad tech and a member of the IAB shaping advertising standards. In today's AI-driven digital world, the marketing ecosystem has become ...
Enterprises are learning the hard way: Real-time data agility isn’t a luxury for AI. It’s the backbone of anything that actually works. AI keeps making headlines, with billion-dollar investments and ...
As a product manager, I have worked closely with data engineering teams and witnessed the fantastic ways to transform raw web data into insights, products, data models, and more. Data cleaning ...