Contrast helps to create focal points on a page and a hierarchy for what readers will see first. Here are several ways to create contrast in your design. Contrast of Size. The largest headline on a ...

Typography is just one method used to convey information to an end user, while creating typographical contrast helps focus attention and bring balance to an overall composition. At its simplest, ...

As an Internet marketer, conversion is our bread and butter. I can guarantee you spend a large part of your time pondering ways to optimize landing pages. Things like copy and design are the obvious ...

There’s a widespread movement in design circles to reduce the contrast between text and background, making type harder to read. Apple is guilty. Google is, too. So is Twitter. Typography may not seem ...

When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Pablo Lagarto via Adobe Stock Typography is much more than just choosing a font – it ...

AI will revolutionise the design and use of typography, a new report claims. Monotype just released their annual type trends report, but unlike in previous years, it isn’t a look back at ten visual ...

Labels are often the first point of contact between a brand and its potential customers. Every element of a label, like color, imagery, material, and even shape, plays a role in shaping consumer ...

Typography is much more than just choosing a font – it plays a fundamental role in shaping a brand’s identity and influencing user experience in the digital world. From the moment a visitor lands on a ...