A new test called "Is my blue your blue?" reveals how different -- or similar -- your color perceptions are compared to everyone else. First there was “the dress,” then there was the sneakers, now ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. The rainbow may be due for an update. A new, high-tech method for ...

This story is part of a series on the current progression in Regenerative Medicine. This piece is part of a series dedicated to the eye and improvements in restoring vision. In 1999, I defined ...

New research reveals that numbers in our visual field can subtly distort how we judge spatial positions, showing that perception is shaped by both numerical magnitude and object-based processing.

The colors we perceive and the colors that impact our health are not the same. Without thinking, we tend to make decisions about the color of light and our surroundings based on what we perceive. But ...